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Our Spa and Natural Skin and Body Care Products: Beautiful Fit

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09/06/2011

Signature Product Line Beautiful Fit Embraces Concept of Looking Good and Feeling Good

Cooper Spa is revitalizing its brand with the launch of a new private label product line, Beautiful Fit. Building on more than 40 years of health and fitness data and expertise, the new brand embraces the spa’s holistic approach towards wellness, designed for and dedicated to an individual’s total well-being—both physical and emotional. Exclusive to Cooper Spa, Beautiful Fit is a natural line of body, skin care and aromatherapy products that formulate a rejuvenating experience for a fit body and mind.
 
“We’re excited to launch Beautiful Fit for Cooper Spa, supporting Dr. Kenneth Cooper’s long-standing philosophy that stress management and relaxation are critical to maintain a well-balanced life,” said Sarah Carroll, Spa Director for Cooper Spa, Dallas. “We’re dedicated to our clients’ complete well-being and Beautiful Fit brings top-of-the-line products to the forefront of our therapeutic and pampering treatments.”
 
Beautiful Fit products and treatments are restorative and rejuvenating for a complete spa experience. The Beautiful Fit line of products include hand and body lotion, shampoo, body scrub and candles and will feature new scents, launching initially with Vanilla Tangerine and Lavender Citrus. All products are paraben-free and use 100 percent natural and essential oils.
 
“Building on our mission to help people Get Cooperized™, Beautiful Fit is a natural addition to our health and wellness brand. For more than 40 years people have come to us for fitness, exercise, nutrition and wellness,” said Amy George, Vice President of Marketing and Communications for Cooper Aerobics. “Our approach with Beautiful Fit is to help you get fit in a way only Cooper Spa can. When your body is fit you look better, you feel better, and here, fitness is beauty.”
 
Cooper Spa partnered with CommerceHouse, a leading Dallas-based advertising and branding agency, to develop and implement the new Cooper Spa brand, fresh collateral and Beautiful Fit packaging.

The spa will be introducing the new Beautiful Fit product line at its second-annual Beauty Expo on Sept. 20 from 10 a.m. to 6 p.m. at Cooper Fitness Center. The event is free and open to the public and attendees are invited to relax and be pampered while enjoying product samples and spa giveaways. Additional information is available at cooperspa.com or by calling 972.392.7729.

About Cooper Spa
Cooper Spa, part of the world-renowned Cooper Aerobics health and wellness brand, helps people bring life back to balance. Supporting Kenneth H. Cooper’s, MD, MPH, long-standing philosophy that stress management and relaxation are critical to maintain a well-balanced life, Cooper Spa offers restorative, therapeutic and rejuvenating treatments provided by professionally trained, licensed technicians. Exclusive to Cooper Spa, the Beautiful Fit line of body, skin care and aromatherapy products are paraben-free and use 100 percent natural and essential oils. Open to the public seven days a week, Cooper Spa offers massage, body care, manicures, pedicures, skin care, cosmetic services and treatments for men, individual and group packages. Cooper Spa is located at Cooper Aerobics Center in Dallas. For more information, call 972.392.7729 (Dallas).